Blog
BEAUTY IS NOW!
We immediately clarify a concept: beauty is not to look perfect but to express one’s personality, consciously exalting one’s own merits and uniqueness. This also means taking care of yourself...
BEAUTY IS NOW!
We immediately clarify a concept: beauty is not to look perfect but to express one’s personality, consciously exalting one’s own merits and uniqueness. This also means taking care of yourself...
TOTAL BLONDE IS THE NEW BLONDE
The elegance, sensuality, freshness and youth of blond is timeless. The trends speak of a blond more and more pushed, more and more articulate, more and more varied. From the...
TOTAL BLONDE IS THE NEW BLONDE
The elegance, sensuality, freshness and youth of blond is timeless. The trends speak of a blond more and more pushed, more and more articulate, more and more varied. From the...
FROM MILAN TO LOS ANGELES #ELGONWORLD
Let’s dive into the atmosphere, close our eyes and teleport: pink sunsets, seagulls in Venice Beach, skeater at sunset, roller blade, pool party, and palm trees. California has always been...
FROM MILAN TO LOS ANGELES #ELGONWORLD
Let’s dive into the atmosphere, close our eyes and teleport: pink sunsets, seagulls in Venice Beach, skeater at sunset, roller blade, pool party, and palm trees. California has always been...
COSMOPROF 2019 according to ELGON
On March 18, the 2019 edition of Cosmoprof Worldwide Bologna, the world’s leading trade fair for the entire cosmetics industry, closed with the participation of over 265,000 sector operators and...
COSMOPROF 2019 according to ELGON
On March 18, the 2019 edition of Cosmoprof Worldwide Bologna, the world’s leading trade fair for the entire cosmetics industry, closed with the participation of over 265,000 sector operators and...
WHITE HAIR: TRUTH, HOAXES AND PREVENTION
It’s known as the 50-50-50 rule, and it says that 50 percent of the population has 50 percent white hair at the age of 50. This is, according to dermatologists,...
WHITE HAIR: TRUTH, HOAXES AND PREVENTION
It’s known as the 50-50-50 rule, and it says that 50 percent of the population has 50 percent white hair at the age of 50. This is, according to dermatologists,...
HOW TO BECOME A HAIRCARE ROUTINE MASTER
Learning how to take care of our hair is fundamental but, even more, it is to do it correctly. Our hair, in fact, are not all the same: smooth, wavy,...
HOW TO BECOME A HAIRCARE ROUTINE MASTER
Learning how to take care of our hair is fundamental but, even more, it is to do it correctly. Our hair, in fact, are not all the same: smooth, wavy,...