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Password: intense and brilliant color for your hair

February 1, 2019
Parola d'ordine: colore intenso e brillante per i tuoi capelli
Una donna che ha voglia di cambiamento lo fa partendo dal colore dei capelli. Anche un’attrice come Julia Roberts lo ha dichiarato in un’intervista: “Il mio vero colore dei capelli era una specie di biondo scuro. Adesso ho i capelli che variano a seconda dell’umore”.

Elgon is a guarantee in this field, thanks to a variety of coloring products that allow maximum customization and creativity, always with an eye to the care and beauty of the hair.

Today we are in the company of Zoey Olechnowicz, International Educator Elgon, to tell us some anecdotes on the subject of coloring.

Hi Zoey, many customers today love to experiment. I|Care seems the right solution, offering the possibility of having a rich color of reflections, which is eliminated in a few washes. What is your opinion?

"I|Care is an incredibly dynamic colour line. Colorists love it, because they have fun, they know they can play with it, for example, giving new reflections after a discoloration. Also, as the name itself points out, it is fantastic to take care of the customer’s hair, helping him maintain a perfect color, even in the weeks following coloring".

Elgon also offers another highly innovative product, which allows permanent hair coloring in record time, 10MIN. How does it work?

"To tell this product, just mention an anecdote. It was only an hour before the Modavation fashion show and it was necessary to replace a model. Already a difficult situation. We summon
an emergency casting and... we find the model who exactly embodies the spirit of the line: Xing, but her hair color was not the right one. The situation was extreme: you can go against everything, but not against time. But Xing had the Modavation spirit, we noticed it as soon as we saw it. So pop, so fresh glam!

It was a thrilling hour and borderline frenzy. We had 10 MIN colours with us: the shade chosen for her had added energy to her fresh elegance, that essential touch that made her perfect for the catwalk.

For this 10 MIN is one of the products that I always recommend to have in your salon; the time is really too little and today, we know, women want to enter a salon and get out perfect after an hour.
It is impossible to find time for everything. If you want time, create it!"

Learn more about the I|Care line

Learn more about the 10MIN line

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