Passion Mix: an explosion of colour

Sicure, irriverenti e pronte a mettersi in gioco, grazie alla costante ricerca di stili sempre più personalizzati. Come avevamo già anticipato nel precedente post, ecco lo stereotipo di donna che va delineandosi in questi anni. Ed è proprio a queste donne che vogliamo rivolgerci, offrendo soluzioni haircolor che possano celebrare la loro bellezza e la massima espressione della personalità.

When we talk about style and look, the thought easily runs into the world of colors probably because they are the most immediate, most visual representation. This is why we continue to engage in the search for innovation in this area, always winking at the latest trends.

And here is that the first months of 2018 inaugurate a great novelty: Passion Mix, a selection of six exclusive color recipes that arise from the combination of shades I|Light, the pure color pure high intensity - for the exclusive use of the salon - useful to give very decisive reflections, to re-pigment or to intensify the color.

So what are the new shades created by Passion Mix? From MixIce/Mint, to MixOrange/Pink, from MixPearl/Grey to MixVenetian/Rose, including shades such as MixFuchsia/Violet and MixSoft/Violet, the two combinations that interpret in Elgon style the Ultra-Violet, the Pantone color 2018.

And for maintenance at home? Brightness is an effect that must be treated with care. Our advice goes to one of the products belonging to the Elgon Selection: I|Care, the conditioning cream reflexsante with medium intensity that keeps the notes alive over time, giving nourishment and vitality.

Passion Mix represents the love story between color and women, whose story is entrusted to the hands of hairdressers, supporting them with always new and trendy proposals.